Once again this year Chris Roche, MD of Celerity Limited, together with three members of the Celerity Team, Darren Sanders, Phil Reeves and Scott Deuchar are taking part in this year’s Movember Fundraising Campaign, and are to be known as ‘Mo Bros’.
Movember challenges men to grow a moustache for the 30-days of November, thereby changing their appearance and the face of men’s health.
For the entire month of November each ‘Mo Bro’ must grow and groom a moustache. Strict rules apply and must be adhered to throughout the month – for example there is to be no joining of the mo to the sideburns - as that is considered a beard, and there is certainly no joining of the handlebars to the chin - as that is considered a goatee.
‘Mo Bros’ effectively become walking, talking billboards for the 30 days of November and through their actions and words raise awareness of prompting private and public conversation around the often ignored issue of men’s health.
The funds raised in the UK are directed to programmes run directly by Movember and their men’s health partners, Prostate Cancer UK and the Institute of Cancer Research. Movember work with these partners to ensure that funds collected are supporting a broad range of innovative, world-class programmes in line with their strategic goals in the areas of awareness and education, survivorship and research.
In 2012, over 1.1 million Movember members raised £92 million globally.
If you would like to donate please click here and either sponsor Chris, Darren, Phil or Scott individually or make a team donation following the on-line instructions.
We will be updating this page regularly with photographs of how Celerity's MoBros' efforts are progressing as the weeks go by. So ...
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